The moisturiser people are obsessed with...

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Real People, Clinical Results

High Tide Water Cream is clinically proven to offer up to 5 days of sustained hydration. The proof is in the performance. From a 2-week consumer perception trial:

• After 20 minutes, 95% agreed their skin looked and felt immediately hydrated

• 85% agreed their skin looked visibly more plump after just one use of High Tide Water Cream

• 97% agreed their skin looked and felt deeply hydrated after 2 weeks of using of High Tide Water Cream morning and night

• 89% agreed their skin looked fresher, healthier and energised after 2 weeks of using of High Tide Water Cream morning and night

• 80% agreed their fine lines looked less visible after 2 weeks of using of High Tide Water Cream morning and night
 

*Results based on a consumer perception trial of 39 participants

Good To Know
 
Where does it go in my routine?
  • After: Cleanser, serums
  • Before: SPF, face oil
How much do I need?

Grape-size amount
 

How often should I use it?

Daily, AM and/or PM
 

Pro tips:
  • As this moisturiser does not contain SPF, for daytime application, be sure to apply SPF afterwards.
  • Apply this product straight out of the fridge for an extra cooling, de-puffing effect!

Frequently Asked Questions

4.8
Rated 4.8 out of 5 stars
Based on 482 reviews
95%would recommend these products
Total 5 star reviews: 410 Total 4 star reviews: 52 Total 3 star reviews: 13 Total 2 star reviews: 5 Total 1 star reviews: 2
Reviews Summary
Customers say this cream has a lightweight, cooling texture that absorbs quickly into skin. Many reviews mention its non-greasy feel and refreshing sensation. While some note it can feel slightly sticky under makeup, most find it works well as a base. The gel-like consistency receives frequent praise for delivering hydration without heaviness. Users particularly appreciate its versatility across different seasons and its effectiveness when stored in the fridge. Common feedback includes its ability to provide lasting moisture without feeling oily.
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482 reviews
  • Sue P.
    Verified Buyer
    Reviewing
    High Tide Water Cream
    I recommend this product
    Age Range 65+
    Skin Type Combination
    Skin Concerns Fine Lines & Wrinkles, Pigmentation
    Rated 5 out of 5 stars
    5 days ago
    High tide water cream

    So glad this is back after being out of stock for quite a while. Clearly popular love this cream.

  • J C.
    Verified Buyer
    Reviewing
    High Tide Water Cream
    I recommend this product
    Age Range 45 - 54
    Skin Type Combination
    Skin Concerns Fine Lines & Wrinkles, Oiliness, Large Pores, Pigmentation, Uneven Texture
    Body/Scalp/Hair Concerns Sun Damage, Fine Lines & Wrinkles, Uneven Texture
    Rated 4 out of 5 stars
    1 week ago
    Lightweight day-moisturiser.

    I prefer a lightweight, non-oily moisturiser under make-up. This suits perfectly.

  • Cheryl S.
    Verified Buyer
    Reviewing
    High Tide Water Cream
    I recommend this product
    Age Range 65+
    Skin Type Combination
    Skin Concerns Fine Lines & Wrinkles, Pigmentation, Sensitivity, Dryness
    Rated 5 out of 5 stars
    1 week ago
    Skin felt soft and moisturized

    A great product - I’ve used Alpha products for quite a few years and these science based products do really produce results.

  • Gill A.
    Verified Buyer
    Reviewing
    High Tide Water Cream
    I recommend this product
    Age Range 45 - 54
    Skin Concerns Blocked Pores, Large Pores, Sensitivity, Uneven Texture, Oiliness
    Skin Type Sensitive
    Rated 5 out of 5 stars
    1 week ago
    Great for my sensitive skin

    This cream makes my skin feel so moisturised without feeling greasy or overloaded. I have very sensitive skin and this hasn't caused any breakouts

  • Renee G.
    Verified Buyer
    Reviewing
    High Tide Water Cream
    I recommend this product
    Age Range 45 - 54
    Skin Type Dry
    Skin Concerns Dryness, Fine Lines & Wrinkles
    Body/Scalp/Hair Concerns Fine Lines & Wrinkles
    Rated 5 out of 5 stars
    2 weeks ago
    Love this product - perfect summer obsession!!

    Leaves my skin feeling hydrated and my face glowing.