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Gritty Pretty | June, 2019

The New Generation Of Skin Protectors.

Confession time: until recently, I thought that anti-pollution skincare was nothing more than a fad.

But, forgive me beauty gods, for I have seen the error of my ways. Research continues to suggest that air pollution is second only to UV radiation when it comes to premature ageing — meaning anti-pollution skincare isn’t likely to be going anywhere soon, and for good reason.

“Daily exposure to urban pollution particles have demonstrated a significant impact on external ageing,” says Leeanne Leslie, Professional Training and Education Manager at Alpha-H.

At this point, you’re probably wondering how to protect your skin against pollution in all its forms. Luckily, the answer is pretty straightforward — use products with high levels of antioxidants to prevent oxidative stress, as well as vitamin-rich skincare to reduce ageing-accelerating pigmentation. Without further ado, here are our picks of the best pollution fighters on the market.

Creating a breathable barrier against pollution and environmental aggressors, Alpha-H’s Daily Essential Vitamin Mist is one to add to your beauty arsenal. Hydrating, and as the name suggests, antioxidant and vitamin-rich, the formula also includes Pollushield—an innovative, shield-like structure which has been clinically proven to trap between 74-97 percent of pollutants over a 6-hour period. Go figure.

Read the full article at Gritty Pretty.

Daily Essential Vitamin Mist

Your invisible shield against blue light and urban ageing, this weightless facial mist forms a breathable barrier to protect the skin from premature ageing caused by urban pollution, blue light radiation and environmental aggressors.

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