Ageing is a natural process, but when this natural process begins to take hold earlier than anticipated leaving you with increased wrinkle depth, uneven skin tone and pigmentation in your late 20s, it can be a little unsettling.
Luckily, with the right approach to your skincare, it is possible to address these concerns.
In our modern world, we are exposed to a range of environmental stressors which never existed for our ancestors. Exhaust fumes from cars alone expose us to carbon monoxide, particulate matter, nitrogen oxide and ground level ozone, all of which are literally poisoning our skin. Day after day micro-particles of soot, chemicals, acid and noxious gas created by the toxic emissions from vehicles, industrial applications and more coat our skin in an invisible film which can cause pigmentation, premature age spots, damage to dermal fibres, damage to barrier function, inflammation, loss of firmness, and overall dull, grey, dry skin.
It’s not just airborne factors though; 80% of skin ageing is caused by everyday sun exposure which occurs each and every day, not just when we go to the beach. And, while the effects of UV are relatively well known, have you ever stopped to consider what your smartphone and computer could be doing to your skin? The screens we spend hours and hours in front of every day emit blue light, which falls adjacent to ultra violet (UV) light on the spectrum, and has been proven to degrade the skin structure and decrease collagen.
It all sounds rather bleak, doesn’t it? The good news is there are steps you can take to protect your skin from the impacts of these factors, as well as washing them away and restoring balance to your skin at the end of the day. Cutting-edge new ingredients make it possible to shield your skin from the effects of blue light and pollution, while SPF continues to be the single most effective anti-ageing treatment available.
Alpha-H has created a range of products to help protect you against the factors which are associated with premature skin ageing. Explore our range below, or, if you are unsure of which products will best address your unique skin concerns, contact us for personalised advice. We are pleased to be able to offer our customers advice through a variety of channels including live chat, consultation cards, and live online skin consultations.